Content Guidance

These are the essential do's and don'ts to help you create engaging, social-first content that showcases the MAGIC Mirror in the best possible light. Follow these guidelines to produce high-quality, authentic content that resonates with your audience and highlights the premium features of our AI-powered fitness mirror.

Example Images

Premium Bedroom Setup

Premium Bedroom Setup

Elegant bedroom with natural light and luxury finishes

Clean Minimalist Space

Clean Minimalist Space

Simple, tidy environment with perfect lighting

Bright Open Layout

Bright Open Layout

Spacious room with natural light and workout accessories

Side Positioning

Side Positioning

Stand to the side to show both you and the screen

Do's

Shoot in a clean, premium, and aspirational home environment

Environment

Use a well-lit and tidy living room, bedroom, or home gym. The space should look like a high-end, desirable home.

Conceal the wire/plug

Setup

Whether the MAGIC Mirror is wall-mounted or leaning, ensure that the power cord is completely hidden from view.

Control the lighting to avoid reflections

Lighting

Adjust room lighting to prevent glare on the mirror's surface. Darker rooms often work better to showcase the on-screen display and your reflection.

Wear bright-colored clothing

Appearance

Bright colors stand out more on screen and create a more visually appealing video than black or white clothing.

Position yourself to the side of the MAGIC Mirror

Framing

This allows viewers to see both you and the on-screen workout at the same time.

Show your face in the reflection

Framing

Whenever possible, show your face in the mirror's reflection to create a more personal connection with the audience.

Use a tripod

Equipment

A tripod will ensure your shots are stable and well-framed, giving your content a more professional look.

Ensure seamless blending of the screen and mirror

Technical

The lighting and resolution should be adjusted so that the edges of the LED screen are not visible. The on-screen content should appear to float on the mirror's surface.

Showcase on-screen features

Content

Capture the feedback prompts (e.g., "KEEP YOUR BACK STRAIGHT") and the rep counter during your workout.

Feature the accessories

Content

Demonstrate the adjustable dumbbells, showing the weight numbers changing, and use the foldable bench in your workout.

Don'ts

Don't shoot in a cluttered or messy environment

Environment

Avoid backgrounds that are untidy or don't align with a premium aesthetic.

Don't have the wire/plug visible

Setup

A visible power cord detracts from the clean and seamless look of the product.

Don't have harsh lighting that creates reflections

Lighting

Avoid direct sunlight or bright overhead lights that cause glare on the mirror.

Don't wear black or white clothing

Appearance

These colors can blend in with the background or wash out on screen.

Don't stand directly in front of the MAGIC Mirror

Framing

This will block the view of the on-screen instructor and workout data.

Don't use overexposed lighting

Technical

Overexposed lighting can reveal the edges of the LED screen, breaking the illusion of a seamless display.

Don't forget to highlight the interactive features

Content

The on-screen feedback and data are key selling points, so make sure to include them in your content.

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